SHOPPING NEWS: Eva Mendes teams with New York & Company for new collection

Eva Mendes has always been on my personal best-dressed list since she first began making the rounds at major red-carpet events.  She had this chic yet sexy and confident style about her—a sophisticated feminine swagger.

I’ve always picture Eva as that girlfriend with the perfect closet. Everything she puts on just looks great on her. Not only does she know how to dress for her body type but Eva has an innate style sense that can’t be taught.  Ok, so not all us are blessed with the ability to step into our closet and walk out a style icon, but thanks to Ms. Mendes and New York & Company, at least we can look like we did.

Back in February of this year, Ms. Mendes announced that she was collaborating with the affordable fashion retailer on a new collection. On Wednesday, Eva debuted the vintage-inspired line at store’s flagship in New York City.

Recently, Eva Mendes recently spoke about her foray into fashion design. “The challenging part of this process was knowing that I had women, especially my sisters, counting on me to make them look good,” Mendes tells the Huffington Post. “I take this very seriously … I can’t wait to get feedback from women about what works for them and what doesn’t. I hope I don’t disappoint them!”

Full of stylishly flirty pieces, the Eva Mendes Collection features dresses, skirts, blouses and accessories with an ultra femme feel. And every piece is under $100 (except for the coat which comes in soft pink ad camel). The collection launched on Thursday (September 19th– this blogger’s birthday). Many of the pieces are already sold out. Shop the collection here.

For the line’s launch on Wednesday, Eva Mendes wore a white draped bodysuit, black brocade pencil skirt and necklace.

Eva’s favorite dress from the collection is this front tunic style that is priced at $69.95. “I adore this dress,” she said, in the collection notes. “The silhouette is simple, flattering, and feminine.” It’s my favorite too…bought one for myself as a pre-birthday gift.

Another super cute piece that can be paired with jeans, slacks or a skirt…this polka-dot printed blouse for $49.95

This isn’t the first venture into the design world for Mendes. She launched a home décor line, Vida, with her former beau George Augusto.  In 2008, Eva launched a line of bed linens with Macy’s. She later teamed again with Macy’s to launch a line of dinnerware in 2010.

Want learn more about Eva Mendes’ inspiration behind the line and see more of the collection, check out this video from New York & Company.

3 thoughts on “SHOPPING NEWS: Eva Mendes teams with New York & Company for new collection

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